At Larson Financial Group, we are held to a fiduciary standard, meaning our advisors only render advice with the client’s best interests in mind.
SEC regulations state that “As a fiduciary, an advisor must avoid conflicts of interest with clients and is prohibited from overreaching or taking unfair advantage of a client’s trust.” (1) The fiduciary is held to a standard of conduct and trust above that of a stranger, or a casual businessperson. The fiduciary must avoid “self-dealing” or “conflicts of interests” in which the potential benefit to the fiduciary is in conflict with what is best for the client.
Our Advisory Services Agreement states:
“If Client terminates this Agreement within five business days of its effective date, Client will receive a full refund of any prepaid fee. If, at any time, Client determines that LFG has not provided financial value to client in the provision of its services, LFG will refund Client’s advisory service fees paid within the prior twelve (12) months.” (2)
(1) Staff of the Investment Adviser Regulation Office, “Regulation of Investment Advisers by the U.S. Securities and Exchange Commission,” (March 2013) 22. www.sec.gov/about/offices/oia/oia_investman/rplaze-042012.pdf
(2) Section II of Larson Financial Group’s Advisory Services Agreement
The U.S. Securities and Exchange Commission, as a matter of policy, disclaims responsibility for any private publication or statement by any of its employees. The views expressed in this outline are those of the staff of the Investment Adviser Regulation Office, and do not necessarily reflect the views of the U.S. Securities and Exchange Commission or others on the staff of the U.S. Securities and Exchange Commission. The Investment Adviser Regulation Office would like to thank Robert E. Plaze, the original author of this outline, for his substantial contribution.